Coffee = Sex

It's amazing how long commercials that make use of sexual innuendos have been around. From that banned Tender Juicy hotdog commercial we had some 10 years ago to the newer energy drink commercials we have today, these commercials bank on the human potential to believe anything that implores their need to satisfy the third primal urge: sex.

One particularly good example is this relic commercial of the coffee brand Folgers. At first glance it sounds innocent, but when you make a second watching (or first, granted you've read and understood the first paragraph of this post) . Note that this commercial is authentic and probably older than a lot of people you know.



Actually I'd still prefer commercials like these. There's art in being a wiley sunnovabitch to get your targeted market to buy your product. Nowaday's we'd just settle for outright association - like that rubbershoes commercial that aired during pacquiao's fight. There's a shoe onscreen and a near naked woman about the same size of the shoe beside it. The commercial doesn't even bother to make the association, and the woman just stays there.

Totally brainless.

Maybe if they added the tagline "Real men use rubber." it just might work.

*cough* plug *cough* I should start considering a career in marketing.

Anytime now...